Strategic acquisitions Kelly Spicers’ recent and ongoing acquisitions, including Creative Packaging Group and Keldon Paper, indicate a growth and market expansion strategy that may open cross-sell opportunities for packaging, substrates, and facilities solutions across new customer segments and regions.

Facility solutions push Expansion into facilities solutions and online ordering suggests a growing demand for turnkey, ready-to-ship packaging and print-related services; sales teams can target facilities managers and operations leads with bundled paper, packaging, and wide-format services for streamlined procurement.

Private label advantage As a privately held company under Central National Gottesman, Kelly Spicers has strong supplier relationships and a diversified product portfolio; leverage cross-category inventory (fine paper, packaging, digital substrates, finishing tools) to present comprehensive solutions to mid-market print and packaging customers.

Digital & automation leverage Tech stack includes Microsoft Power Automate and a modern online experience; there is an opportunity to upsell automation-enabled ordering, custom catalogs, and data-driven procurement solutions to improve reorder cycles and reduce lead times for key accounts.

Regional footprint With 4 divisions, 8 regional locations and 28 stores across the Western U.S., target expansion-ready customers in adjacent markets, emphasize same-day/next-day service capabilities, and offer coordinated cross-region packaging and print procurement programs.