Expansion & Growth Kennards Hire has grown to over 200 sites across Australia and New Zealand and recently expanded its fleet through the acquisition of Solution Plant Hire, signaling ongoing capacity growth and market reach. Sales opportunities exist in servicing larger civil infrastructure projects and supplying expanded earthmoving and compaction equipment to a broader customer base.

Strategic Hires Leadership appointments such as the Head of Digital & Customer Experience and the General Manager of Earthmoving and Compaction indicate a focus on digital customer journeys and specialized equipment offerings. Leverage these roles to position complementary products and services that enhance online self-serve experiences and project efficiency.

Digital Readiness Adoption of a modern tech stack (iCIMS, Sitecore Edge, analytics tooling, online portals with QR-enabled equipment) points to a technology-forward buyer who values ease of procurement and traceability. Propose products and services that integrate with their digital platforms, improve on-site operations, and provide data-driven insights.

Civil Focus Recent acquisitions and the creation of a dedicated earthmoving and compaction unit, along with temporary fencing solutions, show a strong tilt toward civil infrastructure and site security. Target large-scale construction firms, infrastructure contractors, and project managers who require integrated equipment, fencing, and site safety solutions.

Strategic Partnerships Industry-first initiatives with suppliers and a focus on supplier nights reveal openness to collaborative programs. Explore co-marketing, extended financing, training, and bundled equipment packages that strengthen loyalty, increase share of wallet, and streamline procurement for builders and DIY/trade segments.