Data-Driven Selling Knowland's extensive historical database on meetings and events offers a unique opportunity for sales teams to target hotels and venues that rely on robust data insights to optimize their revenue strategies, enabling precise prospecting and tailored sales outreach.

Hospitality Sector Focus With recent innovations like Knowland Select and tailored forecasting tools, there is a growing demand among hospitality providers with limited meeting spaces or seeking industry rebound insights, presenting opportunities for targeted solutions and upselling for sales teams.

Recent Platform Enhancements Ongoing investments in user-friendly platform navigation and new features like Account Alerts demonstrate Knowland’s commitment to improving user engagement, which can be leveraged to approach existing clients for premium upgrades or new integrations.

Strategic Partnerships Collaborations with major industry players like Amadeus Hospitality indicate increasing market validation and potential for co-sponsored initiatives or joint offerings that can be explored to expand market reach and cross-sell opportunities.

Industry Leadership & Recognition Recognized with awards such as the Skift IDEA Award, Knowland’s reputation as a problem solver in data analytics signals trust and industry leadership, making it easier for sales teams to position offerings to prospects seeking proven, innovative solutions for their meetings and events needs.