Sustainability Focus Position Koh as a purpose-driven cleaning brand that credentials eco-friendly packaging and refillable solutions. Emphasize opportunities with retailers and distributors who prioritize sustainable products, leveraging the 100% kerbside recyclable refill pouch and the tree-planting program as differentiators for green marketing and co-branding campaigns.

Planet and Health Highlight the GECA certification and Sensitive Choice endorsements to target customers with allergies or asthma, and to partner with health-focused retailers, pharmacies, and wellness platforms seeking safer home-care options. This can open cross-sell opportunities with air quality and environmental health segments.

Waste Reduction Capitalize on proven impact of reducing single-use plastics and avoiding toxins by offering Koh as a sustainable swap in bulk or refill formats for existing store brands. Propose shelf-ready, reusable tools and a seamless refill program to retailers aiming to reduce plastic waste and improve sustainability KPIs.

Growth Narrative Leverage growth signals from the active Koh-mmunity and sizable social impact (millions of trees planted, over a million dollars in product donations) to engage retailers with cause-marketing collaborations, loyalty programs, and community-driven campaigns that boost trial and repeat purchases.

Partnership Fit Target mid-market to regional retailers and e-commerce platforms in Australia and nearby markets with a 51-200 employee-facing company profile as a natural channel for expansion. Offer turnkey marketing assets, sustainability storytelling, and ready-made SKUs that align with a growing trend toward multi-use, low-waste cleaning solutions.