Market position Target mid to large experiential design buyers in healthcare, education, and corporate spaces by highlighting Kolar Design's 35+ years of experience in healing environments, well-being focused workplaces, and data driven brand experiences to increase engagement and utilization.

Growth signals Leverage recent recognition as a Fast 55 finalist and leadership roles (WBENC forum) to approach similar fast-growing firms and women-led or certified enterprises seeking design partners with a track record of scale and visibility.

Strategic collaborations Explore partnerships with hospitals, parks, and community initiatives reflected in past collaborations to expand into public sector, nonprofit, and community anchor projects where social impact and user experience are prioritized.

Digital and tech fit Position Kolar as a tech-enabled design partner using its tech stack (data insights, user behavior analysis, and immersive tools via Adobe Creative Cloud, AutoCAD, Hotjar, and cloud assets) to deliver measurable space utilization improvements and visitor experience metrics.

Leadership engagement Utilize leadership milestones such as Kelly Kolar’s WBENC role to target women-led and certification-aligned organizations, offering advisory, branding, and experiential design services aligned with diversity and inclusion objectives.