Insights

Expanding Product Range Kookai has recently launched a sleep and lingerie range, indicating a potential opportunity to introduce complementary sleepwear accessories, intimates, or related loungewear, appealing to their existing customer base seeking versatile, stylish essentials.

Strategic Market Growth The opening of a new store at Chadstone, Australia's highest trading location, highlights the brand’s focus on premium shopping districts, suggesting opportunities to target high-traffic retail locations or collaborate with high-end shopping centers to increase market penetration.

Technology Adoption Kookai has implemented RFID technology and click-and-collect services across all stores, creating prospects for enhancing omnichannel experiences through personalized marketing, inventory management solutions, or data-driven insights to optimize sales and customer engagement.

International Expansion With recent brand launches like the Isle of Kookai collection and presence in multiple markets, there is scope to explore partnerships or distribution channels in other mature retail markets, leveraging Kookai’s Parisian chic appeal to attract a broader customer segment.

Fashion and Ethical Focus Kookai’s commitment to ethical manufacturing in Fiji and Sri Lanka presents opportunities to collaborate with sustainable suppliers or develop eco-friendly product lines that resonate with environmentally conscious consumers seeking stylish yet responsible fashion options.

KOOKAI Australia Tech Stack

KOOKAI Australia uses 8 technology products and services including Shopify, Preact, ReturnGO, and more. Explore KOOKAI Australia's tech stack below.

  • Shopify
    E-commerce
  • Preact
    Javascript Libraries
  • ReturnGO
    Logistics
  • Tolstoy
    Online Video Platforms
  • PayPal
    Payment Processing
  • X-XSS-Protection
    Security
  • reCAPTCHA
    Security
  • Quantcast
    System Analytics & Monitoring

Media & News

KOOKAI Australia's Email Address Formats

KOOKAI Australia uses at least 1 format(s):
KOOKAI Australia Email FormatsExamplePercentage
First.Last@kookai.com.auJohn.Doe@kookai.com.au
50%
First.Last@kookai.com.auJohn.Doe@kookai.com.au
50%

Frequently Asked Questions

Where is KOOKAI Australia's headquarters located?

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KOOKAI Australia's main headquarters is located at 8 Hall Street Hawthorn East, VICTORIA 3123 AU. The company has employees across 6 continents, including OceaniaEuropeNorth America.

What is KOOKAI Australia's official website and social media links?

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KOOKAI Australia's official website is kookai.com.au and has social profiles on LinkedIn.

What is KOOKAI Australia's NAICS code?

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KOOKAI Australia's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does KOOKAI Australia have currently?

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As of October 2025, KOOKAI Australia has approximately 726 employees across 6 continents, including OceaniaEuropeNorth America. Key team members include Chief Executive Officer: V. V.Chief People Officer: M. D. D.Head Of Marketing & Digital: J. M.. Explore KOOKAI Australia's employee directory with LeadIQ.

What industry does KOOKAI Australia belong to?

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KOOKAI Australia operates in the Retail Apparel and Fashion industry.

What technology does KOOKAI Australia use?

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KOOKAI Australia's tech stack includes ShopifyPreactReturnGOTolstoyPayPalX-XSS-ProtectionreCAPTCHAQuantcast.

What is KOOKAI Australia's email format?

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KOOKAI Australia's email format typically follows the pattern of First.Last@kookai.com.au. Find more KOOKAI Australia email formats with LeadIQ.

When was KOOKAI Australia founded?

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KOOKAI Australia was founded in 1992.

KOOKAI Australia

Retail Apparel and FashionVICTORIA, Australia501-1000 Employees

KOOKAÏ is an Australian owned women’s fashion label. The brand is defined by an essence of femininity, confidence, allure and independent style. 

The KOOKAÏ Australia collection is designed exclusively out of our Melbourne Head Office through our creative, symbiotic process – whereby we are ever inspired by the KOOKAÏ woman and, in turn, create pieces through which to continually inspire her.

The KOOKAÏ Australia and New Zealand story began in 1992 when the founders, Robert Cromb and Danielle Vagner, had a vision to introduce the Parisian label into the lives, and wardrobes, of the Australian woman. The concept was simple: fashionable, high quality pieces at accessible prices. 

Today, despite over two decades of evolution, KOOKAÏ Australia remains true to its origins in providing a collection infused with Parisian chic, and continuing to provide an opportunity for women to embrace their individuality and the power of expression through their wardrobe.

The KOOKAÏ collection is produced out of our own manufacturing facilities in Fiji and Sri Lanka, as part of KOOKAÏ’s overall pursuit of an ethical and meaningful existence.

Through our boutiques across Australia and New Zealand, KOOKAI offers a unique shopping experience through which the KOOKAÏ woman can transcend fashion’s boundaries – defying the trends and creating her own.

Section iconCompany Overview

Headquarters
8 Hall Street Hawthorn East, VICTORIA 3123 AU
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1992
Employees
501-1000

Section iconFunding & Financials

  • $25M$50M

    KOOKAI Australia's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    KOOKAI Australia's revenue is estimated to be in the range of $25M$50M

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