Innovative Product Launches Kramer Americas has recently introduced new products such as the VIA Connect 3 wireless collaboration system and the MTX3-88-PR-PRO all-in-one matrix, offering advanced AV solutions suitable for corporate, educational, and government settings, presenting opportunities to upsell or expand existing client systems.

Regional Leadership Growth The appointment of Jesse Gadon as president of EMEA underscores Kramer’s focus on strengthening its leadership and market presence in key regions, creating potential for strategic partnerships and targeted regional sales initiatives.

Engagement at Industry Events Participation in major events like InfoComm 2025 and ISAAC Workspace demonstrates Kramer’s active presence in the AV industry, providing a platform for networking, showcasing new solutions, and engaging with prospective clients seeking cutting-edge AV technologies.

Digital Content and Resources Launching tools like AVoIPQuiz.com and a range of labeled USB-C cables indicates Kramer’s focus on simplifying AV system integration and offering tailored product recommendations, enabling sales teams to better educate and assist clients in system purchases.

Growing Market Focus Kramer’s emphasis on cloud-based communication, AV over IP, and seamless collaboration aligns with current market trends towards hybrid work and digital connectivity, presenting numerous opportunities to target organizations investing in modern AV infrastructure.