Legacy and scale Krier Beverage is a nearly 100-year-old, family-owned contract packer with four can lines and capacity to service both large brands and small clients, presenting opportunities to upsell expanded co-packing partnerships and premium sweetened beverage lines.

Exclusive Jolly Good As the sole producer of Jolly Good Soda in Wisconsin, there is potential to leverage legacy product relationships and expand distribution or co-pack opportunities for this iconic line alongside private-label or custom-branded beverages.

Flexible co-packing Four can lines and a reputation for flexible processes suggest capacity for new clients with varied packaging needs, including seasonal SKUs, limited runs, or rapid reformulations for compliance or reformulation trends.

Strategic ownership Ownership transition occurred with private equity involvement; highlight stability, growth plans, and potential for scale-up initiatives, offering growth-ready production capacity and investment in new capabilities for customers.

Tech-forward operations Committed to innovation and technology with a modern production mindset; position as a partner for customers seeking efficient canning, quality controls, and co-pack solutions that meet evolving safety and compliance standards.