Strategic Acquisition Krossover was acquired by Hudl in early 2020, indicating its strategic value and integration into a larger sports technology ecosystem, which may present partnership or upselling opportunities within Hudl’s extensive client base.

Expanding Partnerships The company has established partnerships with high school athletic associations, such as the Louisiana High School Athletic Association and others across multiple states, opening avenues to offer tailored analytics solutions to educational sports programs.

Market Positioning Krossover operates in the relatively niche sports analytics market with a focus on affordable solutions for teams and coaches, suggesting potential for growth through targeted outreach to similar amateur and youth sports organizations.

Growth Potential Despite a revenue range of $1M to $10M, Krossover’s recent acquisitions and strategic partnerships indicate opportunities to expand its customer base by leveraging its technology in both educational and professional sports sectors.

Tech and Innovation Utilizing a diverse tech stack including Angular, JavaScript, and analytics tools like Mixpanel, Krossover is positioned to further develop innovative, automated sports analysis solutions that can be customized for different levels of sports organizations, creating upsell opportunities in advanced features.