Leadership Development Focus Leading by DESIGN specializes in experiential and reinforced learning models aimed at developing leadership skills, presenting an opportunity to offer advanced leadership training solutions or complementary coaching services to enhance their existing programs.

Regional Market Presence With a focus on West Michigan and a mission to attract top local leaders, there is potential to collaborate on regional leadership initiatives, executive mentoring, or community-focused corporate training programs tailored to the local business ecosystem.

Growth Potential Operating within a revenue range of 10 to 25 million and a modest employee base, the company may be seeking scalable training technologies, digital engagement tools, or partnership opportunities to expand their leadership development offerings.

Technology Stack Using website optimization tools like WP Rocket and Google Analytics indicates openness to digital engagement; there is an opportunity to introduce innovative e-learning platforms, content management enhancements, or data-driven training analytics solutions.

Competitive Edge As a boutique training provider with a personalized approach, they could be receptive to personalized coaching tools, leadership assessment technologies, or niche consulting services that complement their experiential learning model and differentiate their offerings.