Growth through expansion Leverage the recent hires and leadership additions such as Daniel Lisser and Angela Oliveri to position as a growth story for cross-market opportunities, targeting tenants and investors expanding in the Chicagoland area and retail, industrial, and office sectors.

Asset acquisition Capitalize on the Lansing industrial acquisition by offering integrated brokerage services for owners and tenants in similar asset classes, promoting portfolio expansion, cap rate optimization, and localized expertise backed by the national Lee & Associates network.

Market reach Highlight the combination of strong local ownership with international reach to attract national and international clients seeking Chicago-area exposure, creating upsell opportunities for multi-market portfolios and cross-border investment.

Tech enabled Utilize the existing tech stack (Tableau for analytics, QuickBooks for finance, DocuSign for transactions, and CMS platforms) to deliver data-driven deal sourcing, faster closes, and scalable marketing to prospective tenants and investors.

Revenue focus With a revenue range of 10M to 25M and a lean employee base, target mid-market property owners and developers who need brokerage and advisory services to optimize leasing, disposition, and investment strategies in the Chicagoland market.