Legitimate

Technology, Information and InternetNew York, United States11-50 Employees

Legitimate operates in the technology, information, and internet space, linking physical products and activations with customizable digital experiences to create a verified marketing channel and enhance consumer engagement. The company uses securely encoded Near Field Communication hardware paired with a user-friendly software platform and a globally accessible team to support ongoing success for its customers. Its target market comprises brands seeking to transform tangible items into trackable, verifiable touchpoints that extend the reach and effectiveness of their marketing efforts. Based in New York, Legitimate positions itself within the phygital and digital experience space, offering solutions that convert physical interactions into measurable digital engagement. The business appears to serve clients across consumer brands and related sectors, focusing on elevating how products and activations connect with audiences through a verifiable, technology-enabled approach. A recent development noted in industry coverage is the company’s involvement in launching a sneaker collection in collaboration with PUMA and Roc Nation, highlighting its activity at the intersection of fashion, entertainment, and digital collectibles. } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } }

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