Niche Engineering Target Lenhart Traffic Consulting as a specialized small-to-mid sized traffic engineering and transportation planning firm with a clear service suite. Sales opportunities exist in providing complementary tools, software licenses, or outsourced capacity during peak project periods.

Growth Potential Despite a small team, the firm reports revenue in the lower end of the SME range. Identify cross-sell and upsell possibilities with larger, nearby public sector projects or private developments that require expanded traffic studies, safety analyses, and signal design services.

Experience Advantage Leverage the principals’ extensive P.E. and PTOE credentials and 60 years of combined experience as a differentiator in proposals. Opportunities exist to partner on large-scale grants, joint ventures, or mentor-like arrangements with larger firms seeking specialized traffic engineering depth.

Digital Footprint The tech stack includes Squarespace and modern web tools. There is potential for improved marketing automation, CRM integration, and content syndication to raise visibility among municipal and private developers pursuing transportation studies and design contracts.

Sector Positioning Competition includes large firms with broad footprints. Position Lenhart as a nimble, client-focused partner for localized projects, focusing on data collection, traffic impact studies, and pedestrian/bicycle studies to win smaller to mid-sized engagements that larger firms overlook.