Sustainability Leadership Liberty Financial is B Corp certified and a signatory of the Financial Inclusion Action Plan, demonstrating a strong commitment to sustainability, social responsibility, and community engagement. This positions the company as an appealing partner for clients seeking socially responsible financial services.

Recent Public Expansion With a successful IPO raising over $321 million and a sharemarket float of $1.82 billion, Liberty Financial has demonstrated substantial growth and market confidence, indicating increased capacity and resources to explore new financial solutions and partnerships.

Community & Sponsorships Liberty’s sponsorship of prominent sports teams like Essendon Football Club and Melbourne Renegades enhances brand visibility and community engagement, offering opportunities to co-market with a high-profile brand that emphasizes supporting free thinkers and community involvement.

Technological Innovation Utilizing advanced tools such as Azure DevOps, Microsoft Intune, and Progressive Web App technology, Liberty Financial emphasizes modern technology adoption, which presents opportunities for technology providers or software solutions aimed at improving customer experience and operational efficiency.

Market Focus & Growth Serving over 950,000 customers with revenues between $100 million and $250 million, Liberty Financial targets a sizable customer base within the financial services industry, making it a potential partner for fintech solutions, credit management systems, and financial software integrations.