Liforme (B Corp Certified)
Wellness and Fitness ServicesEngland, United Kingdom11-50 Employees
Liforme is a wellness and fitness services company based in London, England, operating in the yoga market and certified as a B Corp. It positions itself as a Direct 2 People business focused on promoting health and wellbeing through yoga, with an emphasis on sustainability and social responsibility in its operations. Since reinventing the yoga mat in 2008, it has grown into a prominent brand in the yoga industry, known for innovations and a commitment to environmental sustainability and giving back to the world. The company serves yoga practitioners and a global wellness audience, addressing needs for high-quality products, ethical sourcing, and reliable customer service, and it reports consistently strong feedback, including an average of 4.9-star reviews globally. Headquartered in central London, it operates with a hybrid remote and office structure and is expanding its team while maintaining a pipeline of new products. In 2025, Liforme received the Impact Award from Yoga Gives Back, reflecting external recognition of its social impact.
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