Recent Partnerships prAna has recently partnered with various companies like Military Bridge LLC, The Travel Yogi, and Sorel Corporation, indicating opportunities for joint marketing efforts and potential cross-selling initiatives.
Responsible Packaging Movement The launch of prAna's Responsible Packaging Movement showcases a commitment to sustainability, aligning with the growing consumer demand for eco-friendly products and presenting a key selling point for environmentally conscious customers.
Leadership Changes With changes in key personnel, such as hiring a new vice president of marketing and the departure of the general manager, there is potential for sales strategies to adapt to new leadership styles and directions.
Ontario Sales Expansion The promotion of Julie Booth as Ontario sales manager presents an opportunity for targeted sales efforts and market expansion within the Ontario region, leveraging Booth's expertise and experience in the company.
Competitive Positioning By understanding prAna's positioning in relation to similar companies like Spiritual Gangster, Manduka, and Fabletics, sales teams can identify unique selling propositions and competitive advantages to differentiate prAna's offerings in the market.
63
$10M
92$10M$50M
1K$100M$1B
51$10M$50M
51$10M$50M
74$10M$50M
1.2K$50M$100M
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6.6K$100M$1B
22K$1B
500$10M$50M
241$10M$50MprAna uses 8 technology products and services including IBM Cognos Analytics, AdRoll, SiteCatalyst, and more. Explore prAna's tech stack below.
| prAna Email Formats | Percentage |
| First.Last@prana.com | 46% |
| FLast@prana.com | 38% |
| First@prana.com | 9% |
| First_Last@prana.com | 7% |
Retail Apparel and FashionCalifornia, United States201-500 Employees
Inspired by an active California lifestyle, we design apparel that blends style & versatility for individuals who embrace movement and have a deep reverence for nature. If you’re interested in working with us, please find job openings both at our Carlsbad HQ and retail locations linked here: bit.ly/pranacareers
Company Overview
Funding & FinancialsprAna's revenue is in the range of $50M$100M
Funding & FinancialsprAna's revenue is in the range of $50M$100M
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