Insights

Unique Selling Point Little Adventures offers machine-washable dress-ups designed for everyday play, a feature not commonly found in traditional dress-up products. This unique selling point can be highlighted to attract customers looking for durable and convenient options for their kids' imaginative play.

Partnership Opportunities The recent partnership with Destinfwb presents an opportunity for Little Adventures to expand its reach in the family adventure industry. Collaborating with travel and leisure companies can open up new channels for promoting dress-up products as essential components of family vacations and experiences.

Market Niche Amidst competitors like Boden and Patagonia with larger revenues, Little Adventures occupies a niche with its focus on children's dress-ups. This specialization can be leveraged as a competitive advantage to target a specific segment of consumers seeking high-quality, imaginative playwear for their kids.

Tech Integration Benefit Utilizing tech tools like Google Ads Conversion Tracking and Google Tag Manager can enhance Little Adventures' online presence and marketing efforts. Leveraging these technologies effectively can lead to improved customer engagement, increased website traffic, and ultimately, higher conversion rates.

Sustainability Appeal Given the growing trend towards sustainable and eco-friendly products, Little Adventures can capitalize on its machine-washable dress-ups that are designed for durability. Emphasizing the sustainability aspect can attract environmentally conscious parents looking for long-lasting, ethically sourced alternatives for children's playtime attire.

Little Adventures Tech Stack

Little Adventures uses 8 technology products and services including Google Ads Conversion Tracking, RSS, MySQL, and more. Explore Little Adventures's tech stack below.

  • Google Ads Conversion Tracking
    Analytics
  • RSS
    Content Management System
  • MySQL
    Database
  • Font Awesome
    Font Scripts
  • FancyBox
    Javascript Libraries
  • Zendesk Chat
    Live Chat
  • Google Tag Manager
    Tag Management
  • USPS
    Transportation And Fleet Management

Little Adventures's Email Address Formats

Little Adventures uses at least 1 format(s):
Little Adventures Email FormatsExamplePercentage
First@littleadventures.comJohn@littleadventures.com
46%
Last@littleadventures.comDoe@littleadventures.com
4%
First@littleadventures.comJohn@littleadventures.com
46%
Last@littleadventures.comDoe@littleadventures.com
4%

Frequently Asked Questions

Where is Little Adventures's headquarters located?

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Little Adventures's main headquarters is located at 220 North 1300 West, PLEASANT GROVE, Utah 84062, US. The company has employees across 4 continents, including North AmericaEuropeAfrica.

What is Little Adventures's phone number?

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You can contact Little Adventures's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Little Adventures's official website and social media links?

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Little Adventures's official website is littleadventures.com and has social profiles on LinkedIn.

How much revenue does Little Adventures generate?

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As of July 2025, Little Adventures's annual revenue reached $3.9M.

What is Little Adventures's SIC code NAICS code?

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Little Adventures's SIC code is 4725 - Tour Operators NAICS code is 44-45 - Retail Trade.

How many employees does Little Adventures have currently?

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As of July 2025, Little Adventures has approximately 47 employees across 4 continents, including North AmericaEuropeAfrica. Key team members include Owner/Ceo: J. H.Owner: H. G.Videographer, Photographer And Creative Director: D. W.. Explore Little Adventures's employee directory with LeadIQ.

What industry does Little Adventures belong to?

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Little Adventures operates in the Retail industry.

What technology does Little Adventures use?

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Little Adventures's tech stack includes Google Ads Conversion TrackingRSSMySQLFont AwesomeFancyBoxZendesk ChatGoogle Tag ManagerUSPS.

What is Little Adventures's email format?

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Little Adventures's email format typically follows the pattern of . Find more Little Adventures email formats with LeadIQ.

When was Little Adventures founded?

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Little Adventures was founded in 2002.
Little Adventures

Little Adventures

RetailUnited States11-50 Employees

Jenny and Heather were moms with young girls that loved to dress up.  Jenny ran a daycare and Heather would drop her princess off for playtime while she ran errands.  Jenny’s home was full of adventure.  There was sidewalk chalk, art projects, dance recitals, finger paint and a huge trunk full of dress ups.  It was heaven for kids!

Princess Lauren (Heather’s daughter) was not your average princess. She was of the INDUSTRIAL variety.  Lauren preferred water fights to tea parties, running over walking, but most of all she loved to dress up! She lived in a princess dress!  The problem was, she could outlast any princess dress available, and was usually the cause of their quick demise.

Princess Kelly (Jenny’s daughter) was a traditional princess. She loved tea parties, dancing, listening to music and baby dolls.  She loved hosting tea parties and enjoyed playing house.  She loved wearing princess dresses, but couldn’t stay in them long if they were itchy and uncomfortable.  Which was the case of most dress ups of the time.

Heather and Jenny were frustrated with the fact that dress ups couldn’t be washed.  The fabrics would fall apart in the washing machine and many were made to be dry-cleaning only, an absolutely absurd idea!

On a fall afternoon, in Jenny’s living room, the idea was created, DRESS UPS MADE FOR EVERYDAY PLAY!  Dress ups made comfortable and soft, easy to put on and take off, light weight for all day play and best of all machine washable!

Little Adventures strong core message that “CHILDHOOD IS AN ADVENTURE!” is what continues to fuel their creative fire.  They love seeing the joy in kids that are free to play, to explore and free to dream!

Jenny with her ten children, and Heather with her five, put their hearts into Little Adventures dress ups. They included everything they wanted for their own kids.  They love the journey and are passionate about their families, their employees, and their mission…making the best dress ups out there!

Section iconCompany Overview

Headquarters
220 North 1300 West, PLEASANT GROVE, Utah 84062, US
Phone number
SIC Code
4725 - Tour Operators
NAICS Code
44-45 - Retail Trade
Founded
2002
Employees
11-50

Section iconFunding & Financials

  • $10M

    Little Adventures's revenue is in the range of $10M

Section iconFunding & Financials

  • $10M

    Little Adventures's revenue is in the range of $10M

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