Regional expansion LOBECO has recently opened a new location in Berlin, expanding its footprint in Western Europe. This indicates momentum in regional growth and potential for localized advertising and sponsorship deals, including regional partner programs and events.

AI-driven growth With a dedicated AI Services unit and a technology stack featuring Google Cloud, AWS, Kubernetes, and AI capabilities, there are clear opportunities to upsell AI-powered marketing analytics, predictive insights, and automated campaign optimization to current clients seeking efficiency and measurable ROI.

Awarded employer Recognized as a Top Company by kununu signals strong employer branding and employee satisfaction. This can be leveraged to position LOBECO as a trusted partner for large brands seeking collaboration with a reputable, stable, and innovative agency for long-term campaigns.

Sports & sponsorship LOBΕCO combines sports storytelling with data-driven marketing and sponsor activations. This creates opportunities to pitch sponsorship integration, rights management, and fan-engagement campaigns to brands seeking authentic sports partnerships.

Digital leadership Three specialized units under one roof—Social Media, Sports, and AI—underscore a full-funnel digital capability. This allows cross-sell to existing clients and targeted outreach to brands needing end-to-end social, experiential, and AI-enabled marketing solutions for holistic ROAS.