Technology Partnerships Lobster GmbH recently partnered with Kraftvaerk, indicating a focus on collaboration with technology companies. This opens up opportunities for joint sales efforts and cross-promotion of solutions to each other's client bases.

Expansion Through Funding FSN Capital's partnership with Lobster GmbH signals a strategic move towards further internationalization. This presents an opportunity for sales reps to explore new markets and potentially leverage the backing of a well-funded partner for growth.

Product Launches The launch of Supplier Management package solution by Lobster GmbH showcases a commitment to developing innovative tools. Sales professionals can capitalize on these new offerings to upsell to existing clients or attract prospects looking for cutting-edge solutions.

Team Growth With Lobster GmbH increasing its headcount by more than 100 people, there is a potential sales opportunity in providing training and software solutions to onboard and support the growing workforce. This growth indicates an expanding customer base that may require additional services.

Competitive Landscape In a market with similar players like iStock, Freepik, and Shutterstock, Lobster GmbH can position its solutions as differentiated offerings with unique value propositions. Sales development representatives can highlight these differences to attract clients seeking specialized software solutions.