Strategic Partnerships Pexels has a history of partnering with organizations like Ageing Better UK and Unitedprint.com. Leveraging these existing partnerships and exploring new collaborations could open doors to new sales opportunities.

Expanded Service Offerings By introducing new services such as the free stock video service and the Figma plugin, Pexels has diversified its offerings beyond just images. This expanded portfolio creates cross-selling opportunities and attracts a wider range of customers.

Acquisition by Canva Being part of the Canva family since its acquisition has provided Pexels with access to a larger network and resources. Leveraging Canva's existing customer base could lead to potential upselling and cross-selling opportunities for Pexels.

Tech Integration With a tech stack including Snowplow, Cloudflare, and Google Sign-in, Pexels demonstrates a commitment to leveraging technology for better customer experiences. Highlighting these integrations during sales pitches can position Pexels as a forward-thinking and innovative partner.

Market Positioning In a competitive landscape with similar companies like Storyblocks and Unsplash, Pexels stands out with its unique offerings and partnerships. Emphasizing Pexels' differentiation points, such as curated content and multilingual search capabilities, can be a compelling sales pitch to potential clients.