Recent Acquisitions Loomly has been acquired by Traject and Bytraject, indicating potential integration opportunities for their suite of digital marketing tools with a focus on social media communication.

New CEO Appointment With the appointment of a new CEO, Katelyn Sorensen, Loomly is likely embarking on strategic shifts and growth initiatives, presenting a sales opening for partnerships or enhanced services.

Instagram Direct Publishing The launch of Instagram Direct Publishing by Loomly highlights the company's commitment to innovation in social media management, creating an opportunity to tailor solutions for businesses seeking advanced social media capabilities.

Integration with Microsoft The integration of Loomly with Microsoft, Slack, and Microsoft Teams offers a chance for businesses already using these platforms to streamline their social media marketing efforts with a comprehensive solution.

Revenue and Employee Size With a revenue between $0 - 10M and a moderate employee size of 11-50, Loomly presents a promising target market for companies offering complementary services or looking for collaboration opportunities within the software development industry.