Local Focus As a community-centric publisher with the top two newspapers for their size in Ohio, Lorain County Printing and Publishing offers targeted advertising opportunities to local businesses seeking to reach engaged regional audiences.
Digital Infrastructure Utilizing advanced digital tools like Google Publisher Tag, DoubleClick Ad Exchange, and Chartbeat, the company demonstrates a strong digital presence, providing avenues for advertising solutions such as programmatic ad placements and real-time analytics to enhance digital marketing offerings.
Media Diversification With holdings spanning newspapers and radio stations, Lorain County Printing and Publishing presents cross-platform advertising options, ideal for brands looking to diversify their outreach through both print and radio advertising channels.
Market Position Operating in a competitive landscape alongside similar media companies with substantial revenue and employee counts, there is an opportunity to highlight premium advertising packages and integrated marketing solutions to attract larger regional clients.
Community Engagement Employing 201 to 500 staff locally, the company’s strong community roots can be leveraged to promote local business sponsorships and community-driven campaigns, appealing to brands aiming to strengthen regional loyalty.