Digital Advertising Growth Crain’s Cleveland Business reaches a regional business audience across local news and digital channels. Opportunity: monetize the audience with targeted display ads, sponsored content, newsletters, and events, supported by Marketo for automation and campaign measurement.

Data Products Exclusive Northeast Ohio business data from Crain’s, including the Book of List, can be packaged into premium company lists, market benchmarks, and sponsored research reports for local B2B clients seeking competitive intelligence.

Events Sponsorships Leverage Crain’s reputation to create sponsored events, panels, and awards that connect advertisers with regional decision makers in real estate, healthcare and finance, with bundled media coverage and data backed follow up.

MarTech Advantage The existing tech stack including Marketo, Ceros, Confirmit and Prometheus enables scalable marketing programs. Sell managed services for clients to run automated campaigns, interactive content, and surveys with measurable ROI and post campaign analytics.

Vertical Growth With a strong regional footprint and coverage of growth stories such as funding rounds and executive hires, offer sector vertical packages, exclusive stories, and employer branding advertising to local firms expanding in Cleveland and Northeast Ohio.