Sustainability Trade Partner with Lund's Fisheries on MSC-aligned sourcing and certification programs to access markets that prioritize sustainable seafood; opportunities include joint marketing of certified products to retailers and foodservice customers seeking verified sustainable supply.

Retail Expansion Leverage their recent appointment of a Director of Retail Sales to pursue national and regional grocery and club store listings, private label opportunities, and value-added seafood lines that fit capex and shelf-life improvements.

Cold Storage Growth With plans to expand New Jersey cold storage facilities, target distribution partnerships and third-party cold chain logistics customers, offering scalable storage, cross-docking, and direct-to-store delivery capabilities.

West Coast Engagement Capitalize on US West Coast leadership in sales by proposing regional programs, key account management, and cross-market promotional campaigns to increase penetration of Lund's frozen seafood in West Coast retailers and foodservice channels.

Product & Channel Diversification Introduce value-added seafood products and explore new channel formats (e-commerce, direct-to-consumer, and prepared meal kits) to broaden revenue streams and shorten the supply chain from vessel to consumer.