Insights

Strategic Partnerships Opportunity exists to expand co-branded marketing and recipe collaborations with vegan chefs and plant-based influencers, building credibility and reach in gluten-free, high-protein segments.

Product Line Growth Potential upsell of lupini-based pastas and snack formats to health-conscious retailers and specialty grocery channels, leveraging recent gluten-free and high-protein positioned SKUs.

Healthcare & Wellness Target fitness and wellness brands, gyms, and meal-delivery services focusing on high-protein, high-fiber diets; align Lupii with performance nutrition programs and plant-based recovery meals.

SMB Expansion With a small team and under $1M revenue, pursue channel partners and distributors that serve indie brands; emphasize ready-to-scale formats, low carb options, and gluten-free claims.

Digital & Data Leverage existing tech stack and customer data platforms (Attentive, Google Tag Manager, Mailchimp) to run targeted campaigns for vegan, gluten-free, and plant-based consumers; propose co-marketing and email workflows to drive trials and repeat purchases.

Lupii Tech Stack

Lupii uses 8 technology products and services including cdnjs, Cloudflare CDN, Mailchimp, and more. Explore Lupii's tech stack below.

  • cdnjs
    Content Delivery Network
  • Cloudflare CDN
    Content Delivery Network
  • Mailchimp
    Email
  • Preact
    Javascript Libraries
  • Smile
    Loyalty And Gamification
  • Attentive
    Personalization
  • Google Tag Manager
    Tag Management
  • Facebook
    Widgets

Lupii's Email Address Formats

Lupii uses at least 1 format(s):
Lupii Email FormatsExamplePercentage
First@getlupii.comJohn@getlupii.com
100%

Frequently Asked Questions

What is Lupii's official website and social media links?

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Lupii's official website is getlupii.com and has social profiles on LinkedInCrunchbase.

How much revenue does Lupii generate?

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As of July 2026, Lupii's annual revenue is estimated to be <$1M.

What is Lupii's NAICS code?

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Lupii's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Lupii have currently?

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As of July 2026, Lupii has approximately 2 employees across 2 continents, including North AmericaEurope. Key team members include Co-Founder: I. S.. Explore Lupii's employee directory with LeadIQ.

What industry does Lupii belong to?

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Lupii operates in the Food and Beverage Services industry.

What technology does Lupii use?

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Lupii's tech stack includes cdnjsCloudflare CDNMailchimpPreactSmileAttentiveGoogle Tag ManagerFacebook.

What is Lupii's email format?

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Lupii's email format typically follows the pattern of First@getlupii.com. Find more Lupii email formats with LeadIQ.

How much funding has Lupii raised to date?

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As of July 2026, Lupii has raised $580K in funding. The last funding round occurred on Mar 09, 2022 for $378K.

When was Lupii founded?

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Lupii was founded in 2019.
Lupii logo

Lupii

Food and Beverage ServicesNew York, United States2-10 Employees

Lupii is a New York, New York-based food and beverage company that builds gluten-free products around lupini beans. The lupini bean is described as a dense source of protein and fiber, with vitamins and all nine essential amino acids informing its product design. The company has released a gluten-free lupini bean pasta line and a trio of high-protein, high-fiber pastas designed to provide lower-carbohydrate options compared with traditional pastas. Lupii targets vegetarians, vegans, reducetarians, and other consumers seeking plant-based, gluten-free nutrition. A notable recent development is a September 2023 collaboration with Sweet Potato Soul to offer exclusive gluten-free, plant-based recipes that feature Lupii ingredients.

Section iconCompany Overview

NAICS Code
722 - Food Services and Drinking Places
Founded
2019
Employees
2-10

Section iconFunding & Financials

  • $580K

    Lupii has raised a total of $580K of funding over 7 rounds. Their latest funding round was raised on Mar 09, 2022 in the amount of $378Kas a convertible_note.

  • <$1M

    Lupii's revenue is estimated to be in the range of <$1M

Section iconFunding & Financials

  • $580K

    Lupii has raised a total of $580K of funding over 7 rounds. Their latest funding round was raised on Mar 09, 2022 in the amount of $378Kas a convertible_note.

  • <$1M

    Lupii's revenue is estimated to be in the range of <$1M

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