Lytics

Software DevelopmentTexas, United States11-50 Employees

Lytics is a software development company based in Austin, Texas, with a mid-sized team. The company offers a customer data platform designed to unify customer data, build unified profiles, and enable real-time, cross-channel personalization. It emphasizes AI-driven insights and predictive segmentation to help marketers reach the right audience at the right moment, with speed, flexibility, and compliance. Its customers are brands and marketers seeking to leverage first-party data to improve marketing outcomes through real-time, cross-channel orchestration. The platform aims to reduce wasted spend and strengthen customer relationships by delivering timely, personalized interactions and measurable results. The company maintains a website at contentstack.com.

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