Brand empathy Target Maddocks & Company as a boutique brand agency seeking to deepen client understanding and emotional connections; propose tailored branding packages, packaging and merchandising programs that leverage their 40+ years of expertise to attract mid-market clients in need of distinctive identity solutions.

SMB growth Position opportunities around small to mid-sized businesses that require cohesive branding across logos, websites and promotional materials; upsell ongoing brand management and seasonal campaigns to expand their client engagements beyond initial projects.

Tech enablement Highlight how modern design workflows and collaboration tools can streamline their processes; offer integrated tech stacks or cloud-based project management and asset libraries to improve efficiency for tight turnaround projects.

Revenue potential With reported annual revenue in the one to multi-million range, target growth-oriented firms that can scale with Maddocks as they pursue larger packaging, merchandising programs and comprehensive campaigns.

Strategic partnerships Leverage Maddocks’ emphasis on understanding consumer drivers to propose strategic partnerships with print producers, packaging manufacturers and digital marketing firms to offer bundled solutions and broaden market reach.