Digital Sales Enablement Marketron offers digital sales compensation tools and commission calculators for media companies to incentivize sellers and boost revenue, presenting an opportunity for targeted sales engagements.
Innovative Payment Solutions With the introduction of PayNow, Marketron provides a new payments solution that can be positioned as a value-adding tool in sales discussions, opening avenues for payment-related sales pitches.
Production Workflow Platform Marketron's launch of Marketron Link as a production workflow platform tailored for radio broadcasters presents a unique opportunity to showcase productivity enhancements and drive sales by targeting media production teams.
Market Research Insights Through collaborations with industry experts like BIA Advisory Services, Borrell-RAB, and eMarketer, Marketron offers new growth rate projections, providing valuable insights that can be leveraged in sales pitches to position solutions effectively.
Technology Integration Expertise Marketron's integration with a diverse tech stack including WordPress, Salesloft, and MediaMath reflects versatility, offering a talking point for sales representatives to illustrate compatibility and tailor solutions for specific customer needs.