What is Martin's Herend Imports, Inc.'s NAICS code?

Martin's Herend Imports, Inc.'s NAICS code is 42 (Wholesale Trade).

Insights

Exclusive Network Martin’s is the sole U.S. importer and wholesale distributor of Herend porcelain, supporting a nationwide network of 400+ authorized retailers. This exclusivity provides a strong growth lever for business development to recruit new retailers in underserved regions, plus offer co-branded marketing programs and exclusive SKUs to accelerate retailer sales.

Luxury Heritage Herend’s long heritage dating back to 1957 and multi-generational leadership position it as a premium brand. This premium positioning presents opportunities to target luxury department stores, specialty boutiques, and hospitality buyers with limited editions, premium gifting programs, and high-impact in-store events to drive demand.

Digital Enablement The tech stack includes Magento and Google Analytics, indicating established e-commerce and data capabilities. Opportunities exist to develop a robust B2B retailer portal with streamlined ordering, tiered pricing, digital catalogs, and marketing automation, along with retailer performance insights to boost cross-sell and promotions.

Channel Expansion A nationwide network of 400+ retailers offers broad reach but potential coverage gaps. Sales opportunities include identifying underserved regions or retailer types, recruiting top-tier stores or regional master distributors, and designing region-specific campaigns or exclusive programs to accelerate growth.

Partnership Growth A family-led business with stable leadership can support long-term collaborations and exclusive initiatives. Potential strategies include co-creating exclusive product lines or limited editions, hosting retailer education and care workshops, exploring licensing or partnerships with other luxury home brands, and coordinating joint showroom events.

Martin's Herend Imports, Inc. Tech Stack

Martin's Herend Imports, Inc. uses 8 technology products and services including Magento, Microsoft 365, Element UI, and more. Explore Martin's Herend Imports, Inc.'s tech stack below.

Magento

E-commerce

Microsoft 365

Element UI

Javascript Frameworks

RequireJS

Javascript Frameworks

Underscore.js

Javascript Libraries

jQuery

Javascript Libraries

X-XSS-Protection

Security

X-Content-Type-Options

Web & Portal Technology

Martin's Herend Imports, Inc. Email Formats	Example	Percentage
FLast@herendusa.com	JDoe@herendusa.com	96%
FirstL@herendusa.com	JohnD@herendusa.com	4%

Martin's Herend Imports, Inc. Email Formats

Example

Percentage

FLast@herendusa.com

JDoe@herendusa.com

96%

FirstL@herendusa.com

JohnD@herendusa.com

Frequently Asked Questions

What is Martin's Herend Imports, Inc.'s official website and social media links?

Martin's Herend Imports, Inc.'s official website is herendusa.com and has social profiles on LinkedIn.

What is Martin's Herend Imports, Inc.'s SIC code NAICS code?

Martin's Herend Imports, Inc.'s SIC code is 5099 - Durable Goods, Not Elsewhere Classified NAICS code is 42 - Wholesale Trade.

How many employees does Martin's Herend Imports, Inc. have currently?

As of July 2026, Martin's Herend Imports, Inc. has approximately 20 employees across 2 continents, including North AmericaSouth America. Key team members include Vice President: R. H.Manager Of Accounts: D. H.Inventory Lead: E. S.. Explore Martin's Herend Imports, Inc.'s employee directory with LeadIQ.

What industry does Martin's Herend Imports, Inc. belong to?

Martin's Herend Imports, Inc. operates in the Wholesale industry.

What technology does Martin's Herend Imports, Inc. use?

Martin's Herend Imports, Inc.'s tech stack includes MagentoMicrosoft 365Element UIRequireJSUnderscore.jsjQueryX-XSS-ProtectionX-Content-Type-Options.

What is Martin's Herend Imports, Inc.'s email format?

Martin's Herend Imports, Inc.'s email format typically follows the pattern of FLast@herendusa.com. Find more Martin's Herend Imports, Inc. email formats with LeadIQ.

When was Martin's Herend Imports, Inc. founded?

Martin's Herend Imports, Inc. was founded in 1957.

Martin's Herend Imports, Inc.

Q: What technology does Martin's Herend Imports, Inc. use?

Martin's Herend Imports, Inc.'s tech stack includes OWL Carousel, jQuery Waypoints, script.aculo.us, ProgressBar.js, Google Search Console.

WholesaleVirginia, United States11-50 Employees

Martin’s Herend Imports, Inc. operates as a wholesale distributor and sole U.S. importer of Herend porcelain, supplying a nationwide network of carefully selected fine retail stores. Based in Sterling, Virginia, the company serves specialty retailers that offer high-end dinnerware and home accessories, providing access to authentic Herend pieces through those authorized sources. Founded by the Grimms in the mid-20th century after their encounter with Herend in Hungary, the business remains family‑owned and is currently led by the next generation, continuing to expand the distribution across the United States. The firm occupies a niche position within the wholesale and luxury tableware market, partnering with a network of retailers to ensure the availability of genuine Herend porcelain. A recent development indicates ongoing involvement with its family-led continuity and continued nationwide distribution through established retail partners.

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