Snowplow
Data Infrastructure and AnalyticsEngland, United Kingdom51-200 Employees
Snowplow operates as a customer data infrastructure that transforms raw behavioral signals into current context usable by AI agents and advanced analytics. It captures event-level activity in real time and routes it securely to a data warehouse, data lake, or streaming system, avoiding the need to build custom data pipelines. A number of global brands including Strava, HelloFresh, Auto Trader, Burberry, and DPG Media rely on Snowplow to power AI-driven experiences, personalization, and fraud detection with reliable behavioral data. Headquartered in London, England, Snowplow operates in the data infrastructure and analytics space as a mid-sized provider. In 2025, Snowplow launched a self-service Event Forwarding UI, enabling teams to deliver behavioral data to downstream tools in real time.