Small team, high agility Target this small software shop as a potential client for flexible, cost-effective development and maintenance services. Emphasize rapid project turnarounds, personalized support, and scalable staffing options to fit their lean team structure.

Full stack capabilities Highlight opportunities around their current tech stack (WordPress, Shopify, oEmbed, WP Engine) and propose complementary services such as performance optimization, security hardening, CMS migrations, and e-commerce enhancements to expand their offerings.

Local presence Position solutions that leverage their Chicago base, including local compliance, time-zone aligned support, and regional network partnerships to expedite onboarding and ongoing collaboration.

Revenue growth focus Since revenue is under one million, present affordable, high-ROI engagement models (hourly retainers, fixed-price sprints, or value-based pricing) with clear milestones to demonstrate rapid impact and de-risk investment.

Market positioning Address competitive positioning by offering differentiation through specialized WordPress and Shopify optimizations, performance acceleration, and security audits to compete against larger firms while maintaining personalized service.