Strong Industry Presence McKinley Advisors operates within the business consulting and services industry, predominantly serving associations and non-profit organizations. Their experience with high-profile clients like PTCB, ASAE, and Naahq positions them as a key partner for associations seeking strategic growth and operational excellence.
Focused on Advocacy and Impact The company's commitment to societal impact is evidenced by initiatives like human dignity policies and equity and inclusion research. This focus aligns well with associations prioritizing social responsibility, creating opportunities for tailored consulting and advocacy support.
Recognition and Awards Receiving awards for marketing automation campaigns at the Association TRENDS TRENDY Awards underscores their expertise in innovative marketing solutions, which can be leveraged to attract associations looking to enhance their member engagement and digital outreach.
Expanding Service Offerings Recent collaborations such as launching the Association Insights Center and influencer marketing campaigns demonstrate McKinley's ability to develop new, data-driven, and engagement-focused services. This suggests potential sales opportunities for comprehensive strategic consulting, research, and analytics.
Financial Confidence With revenue estimates between $25 million and $50 million and a relatively small team, McKinley Advisors may seek scalable partnerships or innovative technology solutions to accelerate growth and expand their service capacity, presenting opportunities for tech vendors and consulting firms.