Integrated Expertise McRae is an integrated marketing firm with strong public relations, advertising, and interactive practices, implying sales opportunities across PR, digital advertising, and experiential campaigns for clients seeking cross-channel impact.

Mid-market Target With 11-50 employees and revenue in the 10M-25M range, McRae operates as a midsize agency ripe for scalable partnerships, managed programs, and retainer relationships that capitalize on their multi-discipline strengths.

Public Relations Focus A substantial portion of client work is PR, suggesting opportunities to expand media relations, crisis comms, influencer outreach, and earned-media programs for existing and potential clients.

Tech-Driven Use of Cloudflare stack, Google Cloud, and HTTP/3 indicates a tech-forward approach; there is potential to offer cybersecurity, content delivery optimization, and cloud-based marketing technology solutions.

Growth Signals Recent recognition as a top independent marketing firm and a history of expansion into full-spectrum services point to openness to new capabilities, partnerships, and scalable solutions that augment their integrated offerings.