Acquisition Leverage Merit Insurance was acquired by Arthur J. Gallagher & Co. in 2019, indicating potential opportunities to collaborate or cross-sell services with a global leader in insurance and risk management, leveraging Gallagher's extensive network and resources.

Market Position As one of the largest independent agencies in Connecticut with a focus on personal, commercial, and employee benefits insurance, Merit Insurance presents a strong local foothold that can be expanded through targeted offerings and value-added services.

Small-to-Mid Market Focus With an employee count of 11-50 and revenue between 1 to 10 million, Merit Insurance primarily serves small to mid-sized clients, creating opportunities to introduce scalable, tailored insurance solutions aimed at growing this segment.

Technology Utilization Merit Insurance employs a modern tech stack including cloud services, analytics, and web platforms, which can be further leveraged to implement digital insurance products, improve customer engagement, and streamline risk management processes.

Growth Opportunities Given its long-standing history since 1936 and recent corporate developments, there is significant potential for expanding service offerings, enhancing risk management programs, and increasing revenue through targeted sales strategies to local and regional businesses.