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Insights

Market Expansion Merlin Cycles operates internationally, reaching over 50 countries, which presents opportunities to expand product offerings or tailored marketing campaigns to diverse cycling markets worldwide.

Product Diversification Having established a strong reputation in mountain bike equipment and now experiencing growth in road cycling, the company can explore additional cycling segments or accessory categories to attract a broader customer base.

E-commerce Growth With a focus on online sales and advanced tech tools like Google Analytics and Trustpilot, Merlin Cycles can leverage data-driven strategies to enhance personalization, boost sales, and improve customer retention.

Partnership Opportunities Recent collaboration with Cronoteam indicates openness to strategic partnerships; pursuing alliances with cycling brands or logistics providers could further strengthen distribution channels and market reach.

Customer Engagement Utilizing multiple communication channels including social media, email, and phone, Merlin Cycles can develop targeted campaigns and loyalty programs to increase repeat purchases and foster brand loyalty.

Similar companies to Merlin Cycles

Merlin Cycles Tech Stack

Merlin Cycles uses 8 technology products and services including Google Analytics Enhanced eCommerce, Royal Mail, Trustpilot, and more. Explore Merlin Cycles's tech stack below.

Google Analytics Enhanced eCommerce
Analytics
Royal Mail
Logistics
Trustpilot
Online Review Management
Yoast SEO
Search Engines
X-XSS-Protection
Security
FedEx
Transportation And Fleet Management
X-Content-Type-Options
Web & Portal Technology
Google Analytics
Web Analytics

Media & News

Merlin Cycles Ltd partnered with Cronoteam on Nov 4th '24.
Merlin Cycles have worked with Crono for a number of years now.
Nov 04, 2024 | www.merlincycles.com

Merlin Cycles's Email Address Formats

Merlin Cycles uses at least 1 format(s):

Merlin Cycles Email Formats	Example	Percentage
First@merlincycles.com	John@merlincycles.com	31%
First.Last@merlincycles.com	John.Doe@merlincycles.com	19%
First@merlincycles.com	John@merlincycles.com	31%
First.Last@merlincycles.com	John.Doe@merlincycles.com	19%

Frequently Asked Questions

Where is Merlin Cycles's headquarters located?

Merlin Cycles's main headquarters is located at Merlin Cycles Ltd Unit A4 & A5 Buckshaw Link, Ordnance Road Buckshaw Village, Lancashire PR7 7EL GB. The company has employees across 1 continents, including Europe.

What is Merlin Cycles's phone number?

You can contact Merlin Cycles's main corporate office by phone at

+44-1772-43****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Merlin Cycles's official website and social media links?

Merlin Cycles's official website is merlincycles.com and has social profiles on LinkedIn.

What is Merlin Cycles's SIC code NAICS code?

Merlin Cycles's SIC code is 7532 - Top, Body, and Upholstery Repair Shops and Paint Shops NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Merlin Cycles have currently?

As of October 2025, Merlin Cycles has approximately 17 employees across 1 continents, including Europe. Key team members include Managing Director: A. O.Accounts Manager: I. G.Returns Manager: M. F.. Explore Merlin Cycles's employee directory with LeadIQ.

What industry does Merlin Cycles belong to?

Merlin Cycles operates in the Sporting Goods Manufacturing industry.

What technology does Merlin Cycles use?

Merlin Cycles's tech stack includes Google Analytics Enhanced eCommerceRoyal MailTrustpilotYoast SEOX-XSS-ProtectionFedExX-Content-Type-OptionsGoogle Analytics.

What is Merlin Cycles's email format?

Merlin Cycles's email format typically follows the pattern of First@merlincycles.com. Find more Merlin Cycles email formats with LeadIQ.

When was Merlin Cycles founded?

Merlin Cycles was founded in 1993.

Merlin Cycles

Merlin Cycles

Sporting Goods ManufacturingLancashire, United Kingdom11-50 Employees

Merlin Cycles are one of the longest established online bike shop and mail order specialist in operation in the UK today.

Founded in 1993, Merlin quickly developed a superb reputation as one of the best sources for mountain bike equipment, particularly hand built wheels.

More recently we have seen strong growth in road cycling, and we are proud to be the official UK dealership for both Sensa and our own Merlin brand bikes.

As well as providing goods and services to our own domestic UK market, Merlin Cycles operates to over 50 countries worldwide. 

We offer a huge range of the latest components, both mountain and road bikes and follow up with class leading customer service. Our customers can contact us via phone, email and social media channels.

We understand our customers have a choice, and we are very grateful they choose us. We look forward to providing a service to our happy customers for many years to come.

Company Overview

Headquarters: Merlin Cycles Ltd Unit A4 & A5 Buckshaw Link, Ordnance Road Buckshaw Village, Lancashire PR7 7EL GB
Phone number: +44-1772-43****
Website: merlincycles.com
SIC Code: 7532 - Top, Body, and Upholstery Repair Shops and Paint Shops
NAICS Code: 33992 - Sporting and Athletic Goods Manufacturing
Founded: 1993
Employees: 11-50

Media & News

Merlin Cycles Ltd partnered with Cronoteam on Nov 4th '24.
Nov 04, 2024 | www.merlincycles.com

Funding & Financials

$1M
Merlin Cycles's revenue is estimated to be in the range of $1M

Funding & Financials

$1M
Merlin Cycles's revenue is estimated to be in the range of $1M

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