Insights

New CEO AppointmentMerlin Entertainments recently appointed Fiona Eastwood as the new Chief Executive Officer, bringing fresh leadership to drive business growth and potentially open avenues for new partnerships and collaborations.

Sustainability InvestmentsMerlin Entertainments has invested significantly in sustainability projects, showcasing a commitment to environmental responsibility. This focus on sustainability could attract eco-conscious partners and investors looking to align with socially responsible brands.

Expansion into Minecraft ExperiencesWith plans to develop real-life Minecraft experiences in partnership with Microsoft-owned Mojang Studios, Merlin Entertainments is venturing into innovative entertainment offerings. This expansion presents an opportunity to engage tech-savvy audiences and tap into the gaming community for potential collaborations.

Exclusive AV ContractArtisan Productions Ltd secured an exclusive AV contract with Merlin Entertainments for their London venues. This partnership indicates a focus on enhancing guest experiences through audiovisual technology, opening up possibilities for suppliers in the AV industry to engage with Merlin's attractions.

Global Brand ExperiencesMerlin Entertainments is a global leader in creating immersive brand experiences across its 140 attractions worldwide. This extensive reach and diverse portfolio offer opportunities for brand partnerships seeking to connect with a large and diverse audience base.

Merlin Entertainments Tech Stack

Merlin Entertainments uses 8 technology products and services including Alteryx, Google Ads, Power BI, and more. Explore Merlin Entertainments's tech stack below.

  • Alteryx
    Advanced Analytics And Data Science
  • Google Ads
    Advertising
  • Power BI
    Business Intelligence
  • QlikView
    Business Intelligence
  • Willis Towers Watson
    Human Resource Management System
  • Microsoft
    Miscellaneous
  • Bootstrap
    UI Frameworks
  • IIS
    Web Servers

Media & News

Merlin Entertainments's Email Address Formats

Merlin Entertainments uses at least 1 format(s):
Merlin Entertainments Email FormatsExamplePercentage
First.Last@merlinentertainments.bizJohn.Doe@merlinentertainments.biz
91%
FirstLast@merlinentertainments.bizJohnDoe@merlinentertainments.biz
6%
FLast@merlinentertainments.bizJDoe@merlinentertainments.biz
2%
FirstL@merlinentertainments.bizJohnD@merlinentertainments.biz
1%

Frequently Asked Questions

Where is Merlin Entertainments's headquarters located?

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Merlin Entertainments's main headquarters is located at 25 West Street Poole, England BH15 1 GB. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is Merlin Entertainments's phone number?

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You can contact Merlin Entertainments's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Merlin Entertainments's official website and social media links?

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Merlin Entertainments's official website is merlinentertainments.biz and has social profiles on LinkedIn.

How much revenue does Merlin Entertainments generate?

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As of January 2025, Merlin Entertainments's annual revenue reached $3B.

What is Merlin Entertainments's SIC code NAICS code?

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Merlin Entertainments's SIC code is 7996 - Amusement Parks NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does Merlin Entertainments have currently?

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As of January 2025, Merlin Entertainments has approximately 10K employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Executive Officer: F. E.Chief Product Officer (interim): B. L.Chief Experience & People Officer: S. H.. Explore Merlin Entertainments's employee directory with LeadIQ.

What industry does Merlin Entertainments belong to?

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Merlin Entertainments operates in the Entertainment Providers industry.

What technology does Merlin Entertainments use?

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Merlin Entertainments's tech stack includes AlteryxGoogle AdsPower BIQlikViewWillis Towers WatsonMicrosoftBootstrapIIS.

What is Merlin Entertainments's email format?

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Merlin Entertainments's email format typically follows the pattern of . Find more Merlin Entertainments email formats with LeadIQ.

When was Merlin Entertainments founded?

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Merlin Entertainments was founded in 1999.
Merlin Entertainments

Merlin Entertainments

Entertainment ProvidersEngland, United Kingdom10001+ Employees

Follow us on Instagram: @Merlinentertainments

The greatest place in the world to work and play 💜

Merlin Entertainments is the global leader in branded entertainment destinations. We create and deliver memorable, immersive brand experiences for over 60 million guests every year.

Merlin Entertainments has over 140 attractions worldwide, ranging from indoor attractions such as SEA LIFE and Madame Tussauds to iconic theme parks like LEGOLAND and Alton Towers Resort. 

Working for Merlin Entertainments is unlike a job anywhere else. You could be counting penguins, protecting the sea, crafting the perfect celebrity eyebrows or making a child’s day magical. Not all of us have jobs in attractions, but we are all involved in fascinating work. Sound like fun?  Join us, and be part of creating amazing memories for millions of people around the world.

Section iconCompany Overview

Headquarters
25 West Street Poole, England BH15 1 GB
Phone number
SIC Code
7996 - Amusement Parks
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
1999
Employees
10001+

Section iconFunding & Financials

  • $1B

    Merlin Entertainments's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Merlin Entertainments's revenue is in the range of $1B

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