Strong Local Reach Messenger Post Media boasts a highly targeted local audience reach of over half a million readers within Greater Rochester, making it an ideal partner for regional advertising campaigns aiming to maximize local visibility.

Digital Expansion With a robust digital presence through platforms like MPNnow.com and various localized online editions, the company offers opportunities for digital advertising and programmatic solutions leveraging their current tech stack such as Prebid and SpotX.

Acquisition Synergy Following their acquisition of Gannett Co., Inc., Messenger Post Media has expanded its market footprint and operational resources, presenting opportunities for clients seeking integrated media solutions across traditional and digital channels.

Market Position Operating within the regional newspaper industry with revenues between 25 and 50 million dollars, the company maintains a solid financial position, supporting potential advertising partnerships and sponsorships with local businesses.

Technological Capabilities Their use of advanced digital tools such as Cloudflare CDN, Force.com, and Comscore indicates a capacity for targeted digital advertising and analytics, offering prospects innovative ad solutions and data-driven marketing opportunities.