Market Niche Target organizations in respiratory care, emergency response, and critical care training that use or require lung simulators, CPR devices, and ventilator testing tools, leveraging Michigan Instruments’ proven on-site manufacturing and global adoption.

Training Demand Leverage the global use of Test Lung Simulators for education, validation, and research to upsell expanded training packages, service contracts, and bundled hardware with software analytics for institutions and OEM partners.

CPR Innovation Position the light-weight free-hand automatic CPR device and ROSC-leading Life-Stat/Thumper lines to hospitals, EMS agencies, and training centers as essential upgrades to manual CPR workflows, with emphasis on compliance to AHA guidelines.

Growth Potential Capitalize on mid-market medical device manufacturers and regional distributors seeking scalable, affordable respiratory testing and simulation equipment, highlighting domestic production and supply chain reliability from Grand Rapids.

Strategic Partnerships Explore collaborations with academic medical centers, first responders, and ventilator manufacturers for joint validation studies, lung simulator development, and integrated training solutions to expand footprint and recurring revenue.