Acquisition Synergy Leverage Henry Schein's acquisition of Midway Dental to access a broader distribution network and cross sell Midway's dental supplies and equipment to a larger customer base.

Mid Market Targeting Midway Dental's size places it in the mid market, ideal for scalable procurement solutions, bundled offerings, and professional services that help clinics optimize supply spend.

Data Driven Selling The tech stack indicates readiness for data driven procurement and analytics; propose offering Power BI dashboards and cloud based analytics to clients for procurement optimization and supplier performance.

Bundled E commerce As a one stop shop, there is opportunity to package consumables, equipment and service contracts into bundled offerings tailored to clinics, with value driven pricing and streamlined ordering through an enhanced e commerce channel using OroCommerce.

Regional Growth Based in Livonia, Michigan, there is potential to expand within the Midwest and establish partnerships with local dental practices and clinics, leveraging proximity and logistics for efficient service.