Cafe Network Growth Minor Figures already reaches 10,000 independent coffee shops and thousands of stores across four continents with its Barista Oat. This global cafe footprint presents a scalable B2B sales opportunity through cafe chains, distributors, and white-label deals. Consider private-label oat beverages and office beverage programs to accelerate adoption in new regions.

North America Expansion A dedicated North America leadership presence via Melissa Hauser and recent partnerships with PlantX Life and Commonwealth Joe support a ramp-up in the US and Canadian markets. Target foodservice distributors, workplace coffee programs, and specialty retailers to capitalize on NA demand for plant-based milk alternatives.

Sustainability Edge B Corp certification since 2022 adds credibility with sustainability-minded retailers and corporate buyers. Leverage the certification in procurement pitches, shelf-ready packaging, and co-branded sustainability campaigns to win shelf space in grocery and foodservice.

Product Diversification A strong lineup including Everyday Oat, Everyday Oat Light, Barista Oat, Organic Barista Chai Concentrate offers multiple entry points for cafes and offices. Explore partnerships for concentrate-based beverages, chai lattes, and ingredient supply for foodservice menus; consider private-label opportunities or kit-based programs for baristas.

Expo West Momentum Planned product reveals at Expo West 2025 indicate readiness to expand in the US. Use pre-event outreach to distributors, retailers, and hospitality buyers, followed by targeted demos and sampler programs to accelerate conversion.