Diverse Product Portfolio Misco offers a comprehensive range of over 60,000 IT products and services, indicating an opportunity to upsell or bundle advanced solutions tailored to customer needs in both corporate and public sectors.

International Expansion The company's recent expansion into Chinese markets demonstrates a growth focus and potential for acquiring multinational clients seeking global IT support and procurement services.

Acquisition Activity The sale of assets to OnBuy and strategic partnerships suggest Misco's openness to collaborations and acquisitions, creating avenues for joint solutions, integrations, or complementary service offerings.

Technology Adoption Utilizing advanced tech stack components such as Snowplow, Microsoft 365, and Cloudflare indicates a strong digital foundation; leveraging this for improved B2B services presents opportunities for cloud migration or analytics solutions.

Growth in Revenue With reported revenues between $25M and $50M and strategic international activities, there is potential to position premium or customized IT solutions as the company looks to scale and diversify its client base.