Insights

Premium Quality Appeal Misook’s focus on high-quality, full fashion technique knitwear and luxury fabrications like leather, cashmere, and silk positions it as a premium brand that appeals to affluent customers seeking sophisticated and durable clothing options. Targeting upscale retailers or exclusive boutique partnerships could drive sales growth in the luxury segment.

Sustainable Manufacturing The company's use of advanced, waste-eliminating full fashion knitting technology and machine-washable proprietary yarns highlights a commitment to sustainability and product longevity. Promoting these eco-friendly and long-lasting qualities can attract environmentally conscious consumers and corporate clients interested in sustainable uniform programs.

Expanding Product Lines With recent expansion into woven styles and luxurious fabrications, there is an opportunity to develop complementary accessories or seasonal collections. Collaborations or limited-edition releases in these categories could open new revenue streams and attract existing customers seeking more diverse wardrobe options.

Quality and Style Differentiation Misook’s emphasis on sophisticated color palettes, elegant details, and machine-washable yet high-end fabrics makes it stand out against competitors. Highlighting these unique features in sales pitches can appeal to retailers and customers looking for low-maintenance luxury apparel that does not compromise style.

Digital and Distribution Expansion Utilizing its current technology stack and online presence, Misook can leverage e-commerce growth by enhancing digital marketing and direct-to-consumer channels. Expanding its online reach, including bespoke or personalized shopping experiences, could significantly increase sales opportunities in both domestic and international markets.

Misook Tech Stack

Misook uses 8 technology products and services including Pepperjam, cdnjs, BigCommerce, and more. Explore Misook's tech stack below.

  • Pepperjam
    Affiliate Advertising Networks
  • cdnjs
    Content Delivery Network
  • BigCommerce
    E-commerce Platforms
  • Mailgun
    Email
  • Zendesk Chat
    Live Chat
  • FedEx
    Transportation And Fleet Management
  • Tailwind CSS
    UI Frameworks
  • X-Content-Type-Options
    Web & Portal Technology

Media & News

Misook's Email Address Formats

Misook uses at least 1 format(s):
Misook Email FormatsExamplePercentage
First@misook.comJohn@misook.com
46%
FirstLast@misook.comJohnDoe@misook.com
4%
First@misook.comJohn@misook.com
46%
FirstLast@misook.comJohnDoe@misook.com
4%

Frequently Asked Questions

Where is Misook's headquarters located?

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Misook's main headquarters is located at 247 West 37th Street, Suite 1602. The company has employees across 2 continents, including North AmericaAsia.

What is Misook's phone number?

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You can contact Misook's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Misook's official website and social media links?

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Misook's official website is misook.com and has social profiles on LinkedIn.

What is Misook's SIC code NAICS code?

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Misook's SIC code is 2323 - Men's and Boys' Neckwear NAICS code is 31-33 - Manufacturing.

How many employees does Misook have currently?

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As of December 2025, Misook has approximately 11 employees across 2 continents, including North AmericaAsia. Key team members include Head Of Design And Product Development: J. L.Design Manager: W. C.Operation Research Analyst: J. G.. Explore Misook's employee directory with LeadIQ.

What industry does Misook belong to?

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Misook operates in the Manufacturing industry.

What technology does Misook use?

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Misook's tech stack includes PepperjamcdnjsBigCommerceMailgunZendesk ChatFedExTailwind CSSX-Content-Type-Options.

What is Misook's email format?

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Misook's email format typically follows the pattern of First@misook.com. Find more Misook email formats with LeadIQ.

When was Misook founded?

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Misook was founded in 1985.

Misook

ManufacturingNew York, United States11-50 Employees

When she created her eponymous brand in 1985, Misook Doolittle’s intention was to create knitwear for the woman who never wants to sacrifice sophistication for comfort. A Korean-American from humble beginnings, Misook began her line in her New York home, hand-knitting one-of-a-kind pieces that met her distinctive style needs. Soon, friends and strangers alike fell in love with her effortlessly stylish designs and the Misook brand was born. Misook quickly garnered attention from women worldwide for its signature machine-washable “silky knit.” Today, Misook embodies the same timeless silhouettes, sophisticated color combinations, and elegant details that resonated with women from the beginning.

Misook garments are created in factories that produce exclusively for our company. These factories utilize the latest technology in knitwear machinery and the highest standards of quality control. All pieces are produced using the full fashion technique, which eliminates waste by knitting each piece individually, in contrast to the prevalent cut-and-sew technique. While more expensive, the full fashion technique eliminates problematic stretching and warping of the final product through wear and tear. Misook utilizes the highest quality zippers, buttons, and trims available. Our proprietary yarns are a unique blend which allows core knitwear pieces to be machine washable, as well as fade and wrinkle-resistant. For this reason, the Misook brand has developed a base of loyal customers and has remained successful for over 30 years. Production has expanded to complement our core knitwear line with must-have woven styles in synthetic and natural fibers.  The addition of the elevated Misook Collection, which includes luxury fabrications like leather, cashmere, suede, wool, and silk, further expands Misook’s offering.

Section iconCompany Overview

Headquarters
247 West 37th Street, Suite 1602
Phone number
Website
misook.com
SIC Code
2323 - Men's and Boys' Neckwear
NAICS Code
31-33 - Manufacturing
Founded
1985
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Misook's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Misook's revenue is estimated to be in the range of $1M$10M

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