Niche Market Engagement Miss Hannah's Gourmet Popcorn Company’s focus on handcrafted, unique flavors and astrong heritage in festivals and farmers' markets presents an opportunityto expand into specialty food retail channels, gourmet gift shops, and onlinesubscription services to reach health-conscious and gourmet food enthusiasts.

Family-Led Brand Appeal As a family-operated business with a rich history since 2001, there is a strong storytelling angle that can be leveraged in marketing campaigns and branded merchandise, appealing to consumers seeking authentic, local, and artisanal food experiences.

Growing E-commerce Potential With a modern tech stack and an existing online presence, there is significant potential to enhance online marketing efforts, introduce new flavor samplers, and create subscription boxes to increase recurring revenue and customer loyalty.

Regional Expansion Opportunities Located in Oregon with a specialty product line, the company can target neighboring states and regional grocery chains or specialty stores, leveraging its artisanal reputation to capture market share from larger popcorn brands.

Collaborative and Event Sales Participation in food festivals, local events, and corporate gifting opportunities offers a cost-effective way to increase brand awareness, build B2B relationships, and attract wholesale partnerships with local retailers and event organizers.