Audience Reach Leverage Montgomery Advertiser’s position as the largest daily newspaper in Alabama and its multi-platform media footprint to offer bundled local advertising solutions across print, digital display, social, email programs and SEO services to regional SMBs and community organizations.

Tech stack leverage Capitalize on their existing tech stack including Amazon Advertising, Google Ads, AdSense, AWS and Simpli.fi to propose advanced programmatic advertising packages, site monetization improvements and data-driven audience targeting for advertisers seeking measurable ROI.

Content monetization Propose sponsored content, native advertising, and photo/feature sponsorships around award-winning journalism and local stories to help brands align with trusted local journalism while widening their reach.

Growth partnerships Position opportunities with local universities and economic development offices referenced in recent news to offer joint marketing initiatives, student internships for content and data analytics, and community-focused campaigns that benefit both advertisers and regional initiatives.

Brand trust & scale Highlight the company’s Pulitzer-recognized journalism and long history since 1829 as a trust signal to premium advertisers seeking brand safety, local credibility, and access to a large, engaged local audience across multiple channels.