Local Market Focus Mountain View Sports caters primarily to visitors and locals in the Keystone and Arapahoe Basin ski areas, providing an opportunity to tailor marketing campaigns and promotions directly to these high-traffic tourist destinations.

Affordable Rental Proposition The company's emphasis on offering low and reasonable rental rates positions it well to attract budget-conscious customers seeking value, creating potential for upselling premium equipment or bundled packages.

Community & Customer Service With a focus on personalized service and local ownership, there is an opportunity to enhance customer loyalty programs and encourage repeat bookings through referral initiatives and tailored engagement.

Online Presence & Tech Stack Using platforms like WordPress and Google Analytics presents a foundation for increasing online visibility and conversion rates through targeted digital marketing, SEO optimization, and online booking options.

Growth Potential Compared to larger competitors, Mountain View Sports can leverage its agility and local expertise to develop specialized packages and seasonal promotions that attract both new customers and repeat visitors.