Diverse Portfolio Expansion Movado Group’s extensive portfolio includes multiple luxury brands such as Movado, EBEL, Concord, Olivia Burton, MVMT, and licensed brands like Coach, HUGO BOSS, Lacoste, Tommy Hilfiger, and Calvin Klein, offering multiple cross-selling and bundling opportunities across various consumer segments.

Strong Market Presence With over 70 retail locations and strategic partnerships across Asia and with prominent brands like Tommy Hilfiger, Movado has a significant regional and international footprint, providing avenues for expanding retail and distribution channels in high-growth markets like Singapore and Malaysia.

Digital & Media Engagement Active campaign initiatives including video-led marketing during IPL and collaborations with celebrities such as Sidharth Malhotra suggest a focus on premium urban and youth demographics, creating opportunities for targeted digital marketing and influencer collaborations to drive brand engagement and sales.

Financial Scale & Growth With revenues between 1 billion and 10 billion dollars and operations comparable to industry leaders like TAG Heuer, Movado’s sizable financial footprint indicates capacity for large-scale sales initiatives and strategic partnerships in the luxury watch and jewelry market.

Innovation & Collaboration The company’s focus on innovation, artistic craftsmanship, and collaborations with cultural icons and media outlets positions it well to leverage limited editions or co-branded collections to excite existing customers and attract new demographic segments.