Expanding Presence Mulberry is actively expanding its retail footprint within the UK, including opening a new pop-up store at Gunwharf Quays, which presents opportunities to introduce new product lines and enhance brand visibility in high-traffic locations.

Digital Innovation With recent appointment of a Chief Customer and Digital Officer and ongoing investments in digital tools such as Power BI and Google Sign-in, Mulberry is focused on enhancing customer experience and data-driven marketing, which can be leveraged for targeted sales campaigns.

Sustainability Focus As a B Corp certified company dedicated to circular and regenerative practices since 2021, Mulberry appeals to environmentally conscious consumers, opening avenues for promoting eco-friendly product lines and sustainable luxury collections.

Product Launches Recent launches of new styles in the Pimlico and Lana collections, along with collaborations like the Lunar New Year capsule, indicate opportunities for cross-selling and upselling premium accessories and jewelry to existing customers.

Financial Growth Potential With revenue figures between 1 and 10 billion dollars and recent funding activities, Mulberry demonstrates solid growth prospects, which can be addressed with tailored premium offerings and exclusive experiences to engage high-value clients.