Pay by Bank Opportunity to upsell MultiPay’s Pay by Bank solution to mid-market merchants seeking in-store transactions that bypass cards, appealing to retailers with high cash usage and bank transfer preferences.

In-store Expansion Leverage recent in-person payment initiatives with major retailers (e.g., NFC gifts) to position MultiPay as the turnkey POS integration for physical storefronts, hospitality and travel sectors expanding offline channels.

Global Integration Highlight MultiPay’s agnostic API and single point of integration to multinational merchants needing unified payment experience across regions, acquirers, and channels, reducing integration complexity.

Experience Award Use the UK CX Award win as proof of strong client experience and professional services, targeting service-focused sectors that value reliability and service quality in payments technology.

SME Growth Position MultiPay Merchant Services as a scalable solution for SMEs seeking greater control over payments, with potential cross-sell to smaller merchants within the PAYA ecosystem and partners.