Regional Expansion Opportunity With 14 offices spread across North Carolina, MyOrthodontist has a significant regional presence. This expansion suggests opportunities for service providers specializing in regional marketing, appointment management solutions, or local supply chain enhancements to support their growing network.

Mid-Range Revenue Focus Generating between 10 and 25 million dollars, the company is in a scalable growth phase, making it an attractive target for solutions that optimize revenue cycle management, patient retention, and operational efficiencies to support future growth.

Technology Adoption Utilizing platforms like WordPress, QuickBooks, and Google Ads indicates openness to digital tools. Sales opportunities exist in advanced patient engagement platforms, online booking systems, or data analytics to enhance their current tech stack and improve patient experience.

Market Competition Competing with larger entities such as Smile Doctors and SmileDirectClub suggests MyOrthodontist may require competitive differentiation strategies, including enhanced marketing tools, CRM solutions, or brand development services to strengthen their market position.

Healthcare Industry Trends As a family-oriented orthodontic provider, they could benefit from telehealth solutions, patient education tools, or compliance management systems aligned with evolving healthcare regulations and patient preferences for accessible, affordable care.