Strategic Partnerships NBAA serves a broad base of over 11,000 member companies in business aviation and hosts the world’s largest civil aviation trade show (NBAA-BACE), presenting a prime opportunity to upsell conference sponsorships, premium exhibitor packages, and targeted marketing collaborations to industry players.

Training and Certification The launch of an assessment-based certificate program in collaboration with ServiceElements International indicates appetite for professional development offerings; frame adjacent sales around onboarding programs, customer service training, and e-learning platforms for member companies.

Executive Leadership With ongoing COO and senior VP appointments including return of experienced leaders, there is potential to offer executive-level communications, leadership intelligence, and strategic advisory services, as well as tailored enterprise-grade memberships or consulting engagements.

Digital Engagement NBAA relies on multiple ad tech and analytics tools and maintains a strong online presence; propose enhanced marketing automation, data analytics, CRM integrations, and targeted advertising solutions to deepen member engagement and improve event ROI.

Industry Advocacy As a central advocate for data privacy and aircraft ownership protections (BARR, LADD, PIA), there is an opportunity to offer policy impact services, industry research reports, and sponsorships for regulatory insights platforms that align with member risk management and compliance needs.